We spoke to Kim Smith, co-founder of KLORIS, a premium CBD brand on clarifying CBD's purpose.
"I’m often asked to demystify CBD and its role in wellness. In the spa industry, where trust, innovation and efficacy matter, a clear understanding of CBD is essential."
What is CBD?
CBD (cannabidiol) is a naturally occurring compound from the hemp plant. It is well known now that unlike THC, CBD is non-psychoactive — meaning it won’t cause a “high.” CBD interacts with the body’s endocannabinoid system (ECS), which helps regulate mood, sleep, pain perception, skin health and overall balance. Supporting the ECS through CBD can help restore equilibrium in times of stress or imbalance.
What Can It Help With and How?
Research and user-feedback highlight CBD’s ability to support relaxation, aid sleep quality, ease muscle tension, soothe inflammation, and promote a sense of calm. For spa settings, this makes CBD a valuable tool to enhance treatments, support recovery, and extend benefits into clients’ self-care routines at home.
What Are the Different Delivery Methods Available?
CBD can be used in a variety of formats, each suiting different needs. At KLORIS we offer:
- CBD Drops: versatile and taken orally for systemic support.
- Balm: targeted relief for muscles and joints.
- Patches: steady release of CBD and other complimentary natural compounds through the skin.
- Massage Oils: elevating traditional treatments with deep relaxation benefits.
What Are the Most Fitting Products for Spa and Retail?
For in-treatment use, our CBD massage oils and balms integrate seamlessly into existing protocols, enhancing client outcomes. For retail, drops and patches offer accessible, easy-to-use options that extend the spa experience at home.
When selecting products, always look for third-party lab testing, premium natural ingredients, and transparent sourcing; these ensure quality, safety, and trust with your clients.
The last few years has shown that CBD is more than a trend; it’s a proven tool for wellbeing. By integrating it thoughtfully, spas can offer clients a deeper, more holistic wellness journey as well as boost revenue by increasing the revenue per treatment.