Promoting your services the BABTAC way...

You will have noticed we've been making a lot of exciting changes over the last twelve months. As part of the changes we have been working on launching a unique Members' scheme called Promotions by BABTAC which gives you access to on-pack promotional campaigns with big name brands like Procter & Gamble's Tampax and Always as well as Danone's Actimel.

Promotions by BABTAC has been designed to help you fill the white space in your appointment diary, by putting you in touch with more potential clients. By running it under the BABTAC brand name, our aim is also to raise awareness of BABTAC and ensure that our accredited Salons and Therapists, like you, are the preferred choice for every client.

How does it work?

We’ll work to set up a deal that will be advertised across a specific product; the promotion will then be added to our website salon search, highlighting you as a Promotions Participant. Potential clients will look for their nearest participating business and get in touch with a voucher to redeem their chosen offer.

We select every promotion very carefully and make sure it is managed and regulated so it is applicable, timely and feasible. We avoid your busy periods and you are covered by stringent terms and conditions. Most of all it's just for you, simply for being a BABTAC Member.

 

Our current Promotion is free Helping Hands gifts this New Year from Actimel

  • Free mini manicure or 2 for 1 beauty treatments are being offered as part of Actimel's "Helping Hand Gift" giveaway on 3 million promotional 12 packs
  • Promotional packs distributed across the UK
  • Promotion started on pack 24th December 2011
  • Vouchers can be redeemed until May 2012
  • UPDATE: We'd had over 10,000 redemptions after the first month alone and it shows no sign of slowing!

 

 

Our first Promotion was with Procter & Gamble, the company that produce Always and Tampax. They printed a free express manicure offer on all their boxes so that their customers could access BABTAC Members
  • 2.4 million boxes printed
  • Distribution across the UK and Ireland
  • Supported by a TV advertising campaign
  • The boxes were in store from September to December 2011
  • Vouchers can be redeemed until March 2012
  • We've got over 240 manicurists participating
  • The promotional website can be accessed here: http://www.alwaysmanicure.com/
  • UPDATE: As of November 2011, there have been over 7500 redemptions! Phew!